✨ Synthetic market research, on demand
Test any launch against a swarm of synthetic customers
Market Swarm simulates thousands of data-grounded customers so you can predict whether a new product will succeed or fail — before spending a rupee on live experiments.
1000s
synthetic customers / run
360°
customer data signals
<1s
to a success verdict
API
powered by Amazon Bedrock
What it does
Everything you need to pressure-test a launch
👥
Build any cohort
Dial in the number of customers, gender split, age range and behavioural traits — from early adopters to the risk-averse.
🎯
Model your product
Set price, product–market fit, marketing push, innovation and brand strength to match the launch you're planning.
📊
Get a success verdict
A single success score and a clear succeed / borderline / fail call, backed by predicted conversion and revenue.
🟢
See the whole population
A live swarm of dots shows every simulated customer, coloured by who buys, who hesitates and who walks away.
📈
Charts that explain why
Propensity distribution and conversion by cohort break the verdict down into patterns you can act on.
🗄️
Grounded in real signals
Transactions, reviews, returns, billing, support and more feed each synthetic customer's behaviour.
How it works
From parameters to prediction in four steps
1
Configure
Set your cohort, budget, product and sales context using the filters.
2
Confirm
Review your chosen parameters in a quick confirmation step before running.
3
Simulate
The swarm generates thousands of synthetic customers and scores each one's intent.
4
Decide
Read the verdict, explore the swarm and charts, then refine and run again.
Customer data we use
8 signals feeding every synthetic customer
🛒
Transactions
Frequency, recency, value and basket mix — the backbone of spend behaviour.
⭐
Reviews & ratings
Star ratings, sentiment and product affinity from what customers say.
💬
Feedback & surveys
NPS, CSAT and free-text themes that reveal motivations and friction.
↩️
Returns
Return reasons and rates — a strong negative signal for fit.
📄
Contracts
Tenure, terms, renewals and upgrades that show commitment.
🧾
Billing
Plan, payment health and dunning, a proxy for budget and reliability.
🎧
Support tickets
Volume, severity and resolution effort — early churn indicators.
💰
Budget & income
Estimated disposable budget used to test price sensitivity.
🧬
360° Customer Profile
Aggregated into a per-customer synthetic profile
All 8 signals are fused into a single behavioural fingerprint per customer — propensities, price sensitivity, channel affinity, churn risk and lifetime value — ready for the swarm to pressure-test your launch.
🎯
Targets the right buyers
Rank top customers by predicted intent.
💲
Calibrates the right price
Sweep price points for max revenue.
🧩
Surfaces the best segment
See which audience your launch resonates with.
Ready to see your launch through the swarm?
No setup, no data upload. Open the simulator and run your first scenario in seconds.
▶ Start MarketSwarm